San Marcos vs. Neighbors: Price and Speed Compared

Deal of the Week

209 Hoya LN, San Marcos TX 78666
This week's 5 best values under $1,000,000, ranked by the ALEX deal score: 1. 209 Hoya LN, San Marcos TX 78666 · MLS #5476644 Listed at $235,000, 4 bed, 2 bath, 1,687 sq ft. Listed 8% below the ALEX valuation; 23% under the local price per sq ft; price reduced 16% from original. See it on alex.realestate: https://www.alex.realestate/listing-detail/1182522155/209-Hoya-LN-San-Marcos-TX 2. 119 Gambel Oak WAY, San Marcos TX 78666 · MLS #6965407 Listed at $164,900, 3 bed, 2 bath, 1,442 sq ft. Listed 17% below the ALEX valuation; 34% under the local price per sq ft; price reduced 19% from original. See it on alex.realestate: https://www.alex.realestate/listing-detail/1189209423/119-Gambel-Oak-WAY-San-Marcos-TX 3. 901 Barbara DR, San Marcos TX 78666 · MLS #9217283 Listed at $219,000, 2 bed, 2 bath, 1,398 sq ft. Listed 10% below the ALEX valuation; 13% under the local price per sq ft; price reduced 19% from original. See it on alex.realestate: https://www.alex.realestate/listing-detail/1186536834/901-Barbara-DR-San-Marcos-TX 4. 324 Navidad River DR, San Marcos TX 78666 · MLS #2454682 Listed at $179,999, 4 bed, 2 bath, 1,500 sq ft. Listed 11% below the ALEX valuation; 7% under the local price per sq ft; price reduced 13% from original. See it on alex.realestate: https://www.alex.realestate/listing-detail/1184263419/324-Navidad-River-DR-San-Marcos-TX 5. 1104 Hilltop DR, San Marcos TX 78666 · MLS #7077119 Listed at $275,000, 3 bed, 2.5 bath, 1,770 sq ft. Listed 6% below the ALEX valuation; 14% under the local price per sq ft; price reduced 13% from original. See it on alex.realestate: https://www.alex.realestate/listing-detail/1184466874/1104-Hilltop-DR-San-Marcos-TX

Key figures · San Marcos · September 2026

Source: Unlock MLS, September 2026. Homes only (single-family, condo, townhome). Information deemed reliable but not guaranteed.

All San Marcos market figures and ALEX agents

San Marcos median closed prices reached $342,500 in September 2026 across 50 transactions, a figure that sits below the broader Unlock MLS region average of $407,250. This comparison highlights how local city dynamics differ from the wider market spanning 18 counties, where 2,710 homes closed during the same period. While San Marcos buyers paid $342,500 on average, the regional median was $407,250, and Hays County as a whole saw a median of $372,495 across 322 sales. The price per square foot in San Marcos also lagged behind peers at $183 compared to $204 regionally and $185 for the county. Time on market tells a similar story of distinct local pacing. Homes in San Marcos spent a median of 74 days selling, which is longer than the 56-day median observed in both the broader region and Hays County. This suggests that while inventory levels and pricing are active, the velocity of sales in this specific city remains slower than its neighbors. The data also reveals differences in negotiation outcomes. In San Marcos, 92% of homes sold below their original list price, whereas only 83.5% did so across the wider region. This indicates a slightly more buyer-favorable environment for price adjustments in San Marcos compared to the surrounding areas where sellers retained more leverage on initial asking prices. ALEX Intelligence analyzed these comparative metrics to isolate how San Marcos performance diverges from its immediate geographic context, providing a clear benchmark for local market conditions against regional standards. Want a closer look? Reply or call George at 713.918.9951 and we'll set up a showing. Data from Unlock MLS. Information deemed reliable but not guaranteed. Model outputs are ALEX Intelligence estimates, not appraisals. Read more Central Texas market data on the ALEX blog: https://alex-companies.com/blog MIT, Nvidia, Google & IBM-Trained. Cross Domain-Expert: Quantum, AI, Ethics, Sovereignty, Intelligence, Philanthropy. Solepoint Planning. VUI AI Cloud Architect. AI Certifications Development. Quant/AI Instructor. Castor Venture Club Member. Associate Broker. George Arnold Alexander III, MPA Director, ALEX Companies Associate Broker, Alexander Tiffany Southwest, LLC dba ALEX.realestate, et.al. Texas License #574878-B · Broker License #565194-BB Broker, ALEX Real Estate · North Carolina License #367733 Independent Broker, ALEX Real Estate · Colorado License #II.100112456 [email protected] · +1 713.918.9951
Source data: Unlock MLS closed sales, September 2026, n=50 for San Marcos; regional data n=2,710
Cover photo: San Marcos River by Larry D. Moore, CC BY 4.0, via Wikimedia Commons; darkened, cropped and text added.
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Licensed by the Texas Real Estate Commission. Broker: Alexander Tiffany Southwest, LLC · License #565194-BB.
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B  ·  George Arnold Alexander III, Director, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov