| George Arnold Alexander III, MPA |
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Rough Hollow: Where Prices Were Cut Most in Late October
By George Arnold Alexander III, MPA · Associate Broker · 2026-10-31
Deal of the Week

Deals of the Week by price quartile. The quartiles come from the last 12 months of closed sales here. Each pick has the top ALEX deal score in its price range.
Lower quartile: under $716,000
104 Maxwell WAY # 32, Lakeway TX 78738 · MLS #4039441
Listed at $659,000, 4 bed, 3 bath, 2,146 sq ft. The top-scoring home for sale here this week on price per sq ft, price changes and time on market.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1189809939/104-Maxwell-WAY-32-Lakeway-TX
Lower-middle quartile: $716,000 to $888,000
512 Summer Wilson CV, Austin TX 78738 · MLS #5177878
Listed at $850,000, 4 bed, 4 bath, 3,329 sq ft. The top-scoring home for sale here this week on price per sq ft, price changes and time on market; 7% under the local price per sq ft; price reduced 8% from original.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1182744581/512-Summer-Wilson-CV-Austin-TX
Upper-middle quartile: $888,000 to $1,300,000
321 Bisset CT, Austin TX 78738 · MLS #6097135
Listed at $1,240,000, 4 bed, 3.5 bath, 2,875 sq ft. Listed 5% below the ALEX valuation; price reduced 14% from original.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1187645825/321-Bisset-CT-Austin-TX
Upper quartile: $1,300,000 and up
108 Aruba CT, Austin TX 78734 · MLS #2138637
Listed at $1,500,000, 5 bed, 4.5 bath, 4,239 sq ft. Listed 0% below the ALEX valuation; price reduced 9% from original.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1182520899/108-Aruba-CT-Austin-TX
Key figures · Rough Hollow · rolling 6 months ending Sep 30, 2026
- 47 homes sold in Rough Hollow in the 6 months ending Sep 30, 2026 (up 23.7% on a year earlier).
- Median sale price: $990,000 (up 0.3% on a year earlier).
- Median price per square foot: $302.
- Median days on market: 44.
- Median sale price as a share of the original list price: 95.0%.
- 29 homes for sale now, about 3.6 months of supply at the pace of the last six months.
Source: Unlock MLS, rolling 6 months ending Sep 30, 2026. Homes only (single-family, condo, townhome). Information deemed reliable but not guaranteed.
Five homes for sale in Rough Hollow reduced their asking prices between October 18 and October 31, 2026. This snapshot covers the last two weeks of the month, showing that a share of 0.172 of the active listings saw a price cut during this period.
ALEX Intelligence analyzed the latest price changes to determine the impact on current inventory. The median reduction was $59,000, representing a change of 3.9% of the home's price before the cut. The largest single reduction accounted for 7.1% of the pre-cut value. These adjustments bring the median new list price for these reduced homes to $1,240,000.
While the broader market in Rough Hollow has seen a median closed sales price of $990,000 over the trailing six months, recent price cuts suggest sellers are adjusting expectations to match current buyer demand. The data reflects only the most recent changes; individual property details and full listing histories appear in the page's home list below this summary.
Price just reduced:
320 Bisset CT, Lakeway, TX · MLS #6292576
Cut Oct 29 from $1,695,000 to $1,575,000, 7.1% lower. 5 bed, 5.5 bath, 4,383 sq ft. Listed by Compass RE Texas, LLC.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1189468468/320-Bisset-CT-Lakeway-TX
321 Bisset CT, Austin, TX · MLS #6097135
Cut Oct 21 from $1,299,000 to $1,240,000, 4.5% lower. 4 bed, 3.5 bath, 2,875 sq ft. Listed by Moreland Properties.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1187645825/321-Bisset-CT-Austin-TX
314 Hidden Beacon BND, Austin, TX · MLS #5455578
Cut Oct 28 from $999,000 to $960,000, 3.9% lower. 3 bed, 2.5 bath, 2,185 sq ft. Listed by Christies Intl Real Estate Lone Star.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1184820228/314-Hidden-Beacon-BND-Austin-TX
109 Largo CV, Austin, TX · MLS #1430568
Cut Oct 22 from $2,075,000 to $1,995,000, 3.9% lower. 4 bed, 4.5 bath, 4,580 sq ft. Listed by Friedmann Parks Realty.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1184012950/109-Largo-CV-Austin-TX
204 Everton CV, Lakeway, TX · MLS #2593870
Cut Oct 30 from $835,000 to $825,000, 1.2% lower. 4 bed, 3.5 bath, 2,429 sq ft. Listed by Brodsky Properties.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1188340129/204-Everton-CV-Lakeway-TX
Want a closer look? Reply or call George at 713.918.9951 and we'll set up a showing.
Data from Unlock MLS. Information deemed reliable but not guaranteed. Model outputs are ALEX Intelligence estimates, not appraisals.
Read more Central Texas market data on the ALEX blog: https://alex-companies.com/blog
Source data: Unlock MLS listing activity, Oct 18 to Oct 31, 2026, n=5 price cuts
Licensed by the Texas Real Estate Commission. Broker: Alexander Tiffany Southwest, LLC · License #565194-BB.
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov










