| George Arnold Alexander III, MPA |
| Partner, ALEX Companies |
| Associate Broker, Alexander Tiffany Southwest, LLC |
| Licensed Broker in TX, CO, NC, AL |
| [email protected] · +1 713.918.9951 |
| TREC Information About Brokerage Services · TREC Consumer Protection Notice |
New Braunfels List-to-Sale Ratios Shift in October
By George Arnold Alexander III, MPA · Associate Broker · 2026-11-08
Deal of the Week

Deals of the Week by price quartile. The quartiles come from the last 12 months of closed sales here. Each pick has the top ALEX deal score in its price range.
Lower quartile: under $321,000
2972 Panther SPG, New Braunfels TX 78130 · MLS #3085421
Listed at $315,000, 3 bed, 2.5 bath, 1,858 sq ft. Listed 4% below the ALEX valuation; 19% under the local price per sq ft.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1191630972/2972-Panther-SPG-New-Braunfels-TX
Lower-middle quartile: $321,000 to $414,000
2237 Olive Hill DR, New Braunfels TX 78130 · MLS #2925740
Listed at $329,995, 4 bed, 2.5 bath, 2,472 sq ft. Listed 2% below the ALEX valuation; 32% under the local price per sq ft; price reduced 4% from original.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1190414567/2237-Olive-Hill-DR-New-Braunfels-TX
Upper-middle quartile: $414,000 to $650,000
833 Pinnacle PKWY, New Braunfels TX 78132 · MLS #9404717
Listed at $620,000, 3 bed, 2.5 bath, 2,460 sq ft. Listed 0% below the ALEX valuation; price reduced 3% from original.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1189196036/833-Pinnacle-PKWY-New-Braunfels-TX
Upper quartile: $650,000 and up
17 Horseshoe CT, New Braunfels TX 78132 · MLS #5645011
Listed at $898,700, 5 bed, 4.5 bath, 4,353 sq ft. Listed 2% below the ALEX valuation; price reduced 7% from original.
See it on alex.realestate: https://www.alex.realestate/listing-detail/1185034227/17-Horseshoe-CT-New-Braunfels-TX
Key figures · New Braunfels · October 2026
- 24 homes sold in New Braunfels in October 2026 (down 27.3% on a year earlier).
- Median sale price: $457,500 (up 11.6% on a year earlier).
- Median price per square foot: $201.
- Median days on market: 68.
- Median sale price as a share of the original list price: 94.4%.
- 134 homes for sale now, about 5.1 months of supply at the pace of the last six months.
Source: Unlock MLS, ABOR-listed sales only, October 2026. Homes only (single-family, condo, townhome). Information deemed reliable but not guaranteed.
What does a 94.4% list-to-sale ratio mean for buyers and sellers in New Braunfels? This metric compares the final closing price to the original listing price, showing how much of the asking price homes actually fetch. In October, the median ratio reached 0.944 across 24 closed sales, a significant improvement from the 0.881 recorded in September.
ALEX Intelligence analyzed the pricing dynamics for this month's transactions. The data shows that while 75% of homes still sold below their original list price, the gap between asking and selling narrowed considerably compared to the prior month when 92.3% of sales were below list. This shift coincides with a 38% increase in median close prices to $457,500, up from $331,500 in September.
The trend suggests a market where initial pricing strategies are becoming more aligned with final outcomes. Although the ratio remains slightly lower than the 0.947 seen in October of the previous year, the month-over-month improvement indicates stronger negotiation positions for sellers or more accurate initial listings. With 24 closed sales providing a robust sample size, this data reflects a distinct shift in pricing behavior for single-family homes, condos, and townhomes in the area.
The median price per square foot also rose 22.6% to $201, while the median living area increased to 2,248 square feet. These figures highlight that October's sales involved larger homes at higher price points compared to the previous month, contributing to the overall market movement observed in this partial ABOR coverage window.
Want to see this home? Call or text George at 713.918.9951 for a private showing.
Coverage: most home sales in New Braunfels are listed in another MLS, which ALEX does not receive yet. The figures in this post count only sales listed in Unlock MLS (ABOR), so they describe part of the local market, not all of it.
Data from Unlock MLS. Information deemed reliable but not guaranteed. Model outputs are ALEX Intelligence estimates, not appraisals.
Read more Central Texas market data on the ALEX blog: https://alex-companies.com/blog
Source data: Unlock MLS closed sales, October 2026, n=24, ABOR-listed sales only
Cover photo: Guadalupe River in New Braunfels, TX IMG 0499 by Billy Hathorn at en.wikipedia, CC BY-SA 3.0, via Wikimedia Commons; darkened, cropped and text added.
Licensed by the Texas Real Estate Commission. Broker: Alexander Tiffany Southwest, LLC · License #565194-BB.
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov










