New Braunfels vs. Neighbors: October Market Comparison

New Braunfels saw its median home price jump 38% month-over-month to $457,500 in October, a sharp shift compared to the broader region where prices rose more modestly. This analysis compares New Braunfels against its neighbors and the wider Unlock MLS region using ALEX Intelligence benchmarking methods to highlight local performance. In October, New Braunfels recorded 24 closed sales with a median price of $457,500, up 11.6% from the same month last year. The median price per square foot reached $201, which is slightly below the regional average of $207 but higher than Comal County's $226. Homes spent a median of 68 days on market, an increase of 44.7% compared to October 2025, indicating a slower pace than the previous year despite the price surge. Compared to the broader Unlock MLS region, New Braunfels homes sold for a higher median price ($457,500 vs. $409,000) but took longer to sell (68 days vs. 56 days). The ratio of final sale price to original list price was 94.4%, slightly better than the regional average of 93.9%. However, 75% of homes sold below their original list price, a figure that remains high compared to the prior month but lower than the same time last year. The data reflects a market where prices are rising faster than in surrounding areas, yet inventory constraints and longer selling times suggest a complex dynamic for buyers and sellers in New Braunfels during this period. Want to see this home? Call or text George at 713.918.9951 for a private showing. Coverage: most home sales in New Braunfels are listed in another MLS, which ALEX does not receive yet. The figures in this post count only sales listed in Unlock MLS (ABOR), so they describe part of the local market, not all of it. Data from Unlock MLS. Information deemed reliable but not guaranteed. Model outputs are ALEX Intelligence estimates, not appraisals. Read more Central Texas market data on the ALEX blog: https://alex-companies.com/blog