Best In Texas Real Estate™: San Marcos-New Braunfels
2026-11-12
Dripping Springs leads Texas in rent-to-income pressure — 24.5% of local income goes toward rent, according to ALEX Intelligence's 2026 analysis. This isn't just about cost — it's about who can actually live and work here. As the San Marcos-New Braunfels MSA grows, rising rents are outpacing wages in key communities, threatening long-term sustainability. This data comes directly from ALEX Intelligence's proprietary ranking: https://alex-companies.com/data/2026-11-12-san-marcos-nb-rent-to-income-place-mkt. What does this mean for your next investment, your next hire, or your next home? How can we ensure growth doesn’t come at the cost of inclusion? Let’s discuss.
Annual Rent Against Local Pay, top 6 (ALEX Intelligence — U.S. Census Bureau 2024)
#1 Dripping Springs — 24.5%
#2 Kyle — 23.3%
#3 Bulverde — 19.2%
#4 Buda — 18.0%
#5 Canyon Lake — 16.4%
#6 Belterra — 15.5%
Photos via Wikimedia Commons: Slide 1: Larry D. Moore (CC BY 4.0) https://commons.wikimedia.org/?curid=21562643; Slide 2: Larry D. Moore (CC BY 4.0) https://commons.wikimedia.org/?curid=904390; Slide 3: Larry D. Moore (CC BY 4.0) https://commons.wikimedia.org/?curid=25453501; Slide 4: Michael Barera (CC BY-SA 4.0) https://commons.wikimedia.org/?curid=60746508
Source: https://alex-companies.com/data/2026-11-12-san-marcos-nb-rent-to-income-place-mkt
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Real Estate Strategy & Intelligence Leader. Democratized Blue Ocean Strategist & Operator.
Diane Hart Alexander, MBA, MHA
Chair & CEO, ALEX Companies
Designated Broker, Alexander Tiffany Southwest, LLC dba ALEX.realestate, et.al.
Texas License #574877-B · Broker License #565194-BB
[email protected] · +1 713.591.9902
Source data: Source: U.S. Census Bureau, American Community Survey 5-Year Estimates, 2024 · ALEX Intelligence computation
Licensed by the Texas Real Estate Commission. Broker: Alexander Tiffany Southwest, LLC · License #565194-BB.
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov



