Best In Texas Real Estate™: San Marcos-New Braunfels
2026-11-02
San Marcos-New Braunfels MSA leads Texas in the top-to-median gross rent gap, with ZIP 78266 at $2,306 and the median at $1,786—1.3x higher. This isn’t a national trend; it’s a hyperlocal divergence in rental affordability. For context, this data comes directly from ALEX Intelligence’s analysis of the U.S. Census Bureau’s American Community Survey 5-Year Estimates, 2024: https://alex-companies.com/data/2026-11-02-san-marcos-nb-spread-gross-rent-zcta. What does this 1.3x gap mean for your next move? Is your ZIP code in the top tier or the median? How might this affect long-term affordability in Hays and Comal counties? Let’s discuss the implications for local workforce stability and regional planning.
Top-to-Median Gross Rent Gap, top 10 (ALEX Intelligence — U.S. Census Bureau 2024)
#1 ZIP 78266 — $2,306
#2 ZIP 78737 — $2,131
#3 ZIP 78620 — $1,965
#4 ZIP 78163 — $1,951
#5 ZIP 78610 — $1,867
#6 ZIP 78619 — $1,786
#7 ZIP 78640 — $1,730
#8 ZIP 78132 — $1,670
#9 ZIP 78676 — $1,589
#10 ZIP 78133 — $1,354
Photos via Wikimedia Commons: Slide 1: Slamforeman (CC BY-SA 3.0) https://commons.wikimedia.org/?curid=155719556; Slide 2: Scott218 (CC BY-SA 4.0) https://commons.wikimedia.org/?curid=92884323; Slide 3: Jonmallard (CC BY-SA 4.0) https://commons.wikimedia.org/?curid=75224225; Slide 4: Larry D. Moore (CC BY 4.0) https://commons.wikimedia.org/?curid=20852280
Source: https://alex-companies.com/data/2026-11-02-san-marcos-nb-spread-gross-rent-zcta
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Real Estate Strategy & Intelligence Leader. Democratized Blue Ocean Strategist & Operator.
Diane Hart Alexander, MBA, MHA
Chair & CEO, ALEX Companies
Designated Broker, Alexander Tiffany Southwest, LLC dba ALEX.realestate, et.al.
Texas License #574877-B · Broker License #565194-BB
[email protected] · +1 713.591.9902
Source data: Source: U.S. Census Bureau, American Community Survey 5-Year Estimates, 2024 · ALEX Intelligence computation
Licensed by the Texas Real Estate Commission. Broker: Alexander Tiffany Southwest, LLC · License #565194-BB.
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov



