Best In Texas Real Estate™: San Marcos-New Braunfels
2026-11-01
Hays County ranks #4 of 5 Austin-Round Rock-San Marcos metro counties and #99 of 123 Texas counties on owner occupancy rate (counties of 20,000+ residents), with a rate of 64.1%. This is not a speculative market—this is a community built on permanence. What does a 64.1% owner occupancy rate mean for long-term value in the San Marcos–New Braunfels MSA? The data comes from ALEX Intelligence's proprietary analysis of the U.S. Census Bureau’s American Community Survey 5-Year Estimates, 2024. https://alex-companies.com/data/2026-11-01-san-marcos-nb-standing-owner-share-county
Owner Occupancy Rate, top 5 (ALEX Intelligence — U.S. Census Bureau 2024)
#1 Bastrop County — 76.5%
#2 Caldwell County — 75.3%
#3 Williamson County — 66.4%
#4 Hays County — 64.1%
#5 Travis County — 52.1%
Photos via Wikimedia Commons: Slide 1: Jonmallard (CC BY-SA 4.0) https://commons.wikimedia.org/?curid=75223757; Slide 2: Nicolas Henderson from Coppell, Texas (CC BY 2.0) https://commons.wikimedia.org/?curid=29652721; Slide 3: Jonmallard (CC BY-SA 4.0) https://commons.wikimedia.org/?curid=75223905; Slide 4: Larry D. Moore (CC BY 4.0) https://commons.wikimedia.org/?curid=20852512
Source: https://alex-companies.com/data/2026-11-01-san-marcos-nb-standing-owner-share-county
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Real Estate Strategy & Intelligence Leader. Democratized Blue Ocean Strategist & Operator.
Diane Hart Alexander, MBA, MHA
Chair & CEO, ALEX Companies
Designated Broker, Alexander Tiffany Southwest, LLC dba ALEX.realestate, et.al.
Texas License #574877-B · Broker License #565194-BB
[email protected] · +1 713.591.9902
Source data: Source: U.S. Census Bureau, American Community Survey 5-Year Estimates, 2024 · ALEX Intelligence computation
Licensed by the Texas Real Estate Commission. Broker: Alexander Tiffany Southwest, LLC · License #565194-BB.
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov



