Best In South Carolina Real Estate™: Grand Strand

Myrtle Beach leads South Carolina in home value-to-income ratio at 6.4x, according to ALEX Intelligence's November 7, 2026 report. This metric reflects the cost of a home in terms of years of median income, placing Myrtle Beach at the top of the state in this category. The data comes from the U.S. Census Bureau’s American Community Survey 5-Year Estimates, 2024, and is published by ALEX Intelligence. While this ratio is the highest in the state, it does not signal weakness—instead, it reflects strong demand, limited supply, and a growing cohort of remote workers who value location over affordability. How does a market with such high costs still attract new residents? The answer lies in perceived value, connectivity, and long-term appreciation. This is not a warning—it’s a signal of strategic strength. How do you measure value in a market like this? The full data is available at: https://alex-companies.com/data/2026-11-07-grand-strand-value-to-income-place-mkt Home Value to Income Ratio, top 10 (ALEX Intelligence — U.S. Census Bureau 2024) #1 Myrtle Beach — 6.4x #2 Litchfield Beach — 6.0x #3 North Myrtle Beach — 5.7x #4 Murrells Inlet — 4.7x #5 Little River — 4.6x #6 Conway — 4.6x #7 Garden City — 4.6x #8 Carolina Forest — 4.5x #9 Forestbrook — 4.1x #10 Socastee — 3.8x Photos via Wikimedia Commons: Slide 1: Donnacapri61 (CC BY-SA 4.0) https://commons.wikimedia.org/?curid=72736293; Slide 2: Nheyob (CC BY 4.0) https://commons.wikimedia.org/?curid=153582784; Slide 3: JefferyGoldman (CC BY-SA 4.0) https://commons.wikimedia.org/?curid=51516869; Slide 4: Melikamp (CC BY-SA 3.0) https://commons.wikimedia.org/?curid=20297260 Source: https://alex-companies.com/data/2026-11-07-grand-strand-value-to-income-place-mkt View and join any or all of our communities — AI, quantum, and real estate: https://alex-companies.com/reports/linkedin-groups If there's an AI, quantum, or real estate community you'd like to see us convene, tell us — this portfolio grows by request. Real Estate Strategy & Intelligence Leader. Democratized Blue Ocean Strategist & Operator. Diane Hart Alexander, MBA, MHA Chair & CEO, ALEX Companies Designated Broker, Alexander Tiffany Southwest, LLC dba ALEX.realestate, et.al. Texas License #574877-B · Broker License #565194-BB [email protected] · +1 713.591.9902
Source data: Source: U.S. Census Bureau, American Community Survey 5-Year Estimates, 2024 · ALEX Intelligence computation
Download the PDFDownload the video
Slide 1Slide 2Slide 3Slide 4
Licensed by the Texas Real Estate Commission. Broker: Alexander Tiffany Southwest, LLC · License #565194-BB.
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B  ·  George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov