Best In South Carolina Real Estate™: Grand Strand
2026-10-31
The Grand Strand ranks #3 of 8 South Carolina metros for rent burden — 47.0% of renters spend over 30% of income on housing. This is not a failure of policy, but a market signal. High rent burden correlates with strong second-home demand and capital inflow, making the Grand Strand a high-margin asset class despite affordability strain. For investors, this data confirms the region’s resilience and yield potential.
Intelligence, October 31, 2026. https://alex-companies.com/data/2026-10-31-grand-strand-standing-rent-burden-msa
Renters Over the 30% Rent Threshold, top 8 (ALEX Intelligence — U.S. Census Bureau 2024)
#1 Columbia — 50.4%
#2 Charleston-North Charleston — 49.3%
#3 Myrtle Beach-Conway-North Myrtle Beach — 47.0%
#4 Greenville-Anderson-Greer — 46.8%
#5 Hilton Head Island-Bluffton-Port Royal — 45.9%
#6 Spartanburg — 44.6%
#7 Florence — 44.4%
#8 Sumter — 43.8%
Photos via Wikimedia Commons: Slide 1: Thomson M (CC BY 3.0) https://commons.wikimedia.org/?curid=59083479; Slide 2: James Willamor (CC BY-SA 3.0) https://commons.wikimedia.org/?curid=57104244; Slide 3: Loadmaster (David R. Tribble) This image was made by Loadmaster (David R. Tribbl (CC BY-SA 3.0) https://commons.wikimedia.org/?curid=34659212; Slide 4: Carl Dunn from United States (CC BY 2.0) https://commons.wikimedia.org/?curid=9098049
Source: https://alex-companies.com/data/2026-10-31-grand-strand-standing-rent-burden-msa
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Real Estate Strategy & Intelligence Leader. Democratized Blue Ocean Strategist & Operator.
Diane Hart Alexander, MBA, MHA
Chair & CEO, ALEX Companies
Designated Broker, Alexander Tiffany Southwest, LLC dba ALEX.realestate, et.al.
Texas License #574877-B · Broker License #565194-BB
[email protected] · +1 713.591.9902
Source data: Source: U.S. Census Bureau, American Community Survey 5-Year Estimates, 2024 · ALEX Intelligence computation
Licensed by the Texas Real Estate Commission. Broker: Alexander Tiffany Southwest, LLC · License #565194-BB.
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Partner, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov



