Best In South Carolina Real Estate™: Grand Strand
2026-10-13
Cumberland County, NC is sending the highest-income households to the Grand Strand — $374,948 average income, according to ALEX Intelligence’s 2026 migration data. This is not just about retirement; it’s about economic migration. The Grand Strand is attracting top earners from across the Southeast, not just neighboring counties. How does this shift impact long-term housing demand, investment, and community development? And why is the top source not even in South Carolina?
Photos via Wikimedia Commons: Slide 1: Claire P. from Northern Virginia, USA (CC BY 2.0) https://commons.wikimedia.org/?curid=29549918; Slide 2: Cprintz20 (CC BY-SA 4.0) https://commons.wikimedia.org/?curid=51304015; Slide 3: Toohool (CC BY-SA 4.0) https://commons.wikimedia.org/?curid=136258776; Slide 4: James Willamor (CC BY-SA 3.0) https://commons.wikimedia.org/?curid=57248969
Average Income of Arriving Households, top 10 (ALEX Intelligence — U.S. Internal Revenue Service 2023)
#1 Cumberland County, NC — $374,948
#2 Prince William County, VA — $218,971
#3 Loudoun County, VA — $187,033
#4 Morris County, NJ — $181,351
#5 Cook County, IL — $143,460
#6 Westchester County, NY — $134,025
#7 Middlesex County, NJ — $117,392
#8 Gloucester County, NJ — $117,113
#9 Anne Arundel County, MD — $116,756
#10 Fairfax County, VA — $115,789
Source: https://alex-companies.com/data/2026-10-13-grand-strand-mig-in-agi
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Diane Hart Alexander, MBA, MHA
Chair & CEO, ALEX Companies
Designated Broker, Alexander Tiffany Southwest, LLC dba ALEX.realestate, et.al.
Texas License #574877-B · Broker License #565194-BB
[email protected] · +1 713.591.9902
Licensed by the Texas Real Estate Commission. Broker: Alexander Tiffany Southwest, LLC · License #565194-BB.
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Director, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Director, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov



