Best In South Carolina Real Estate™: Columbia
2026-10-08
🏆 #1 in Midlands, #1 in South Carolina — ALEX Intelligence 2026 Median Income Ranking
What does it mean when one ZIP code in Columbia pulls ahead of the entire state in household income? ZIP 29036 leads South Carolina with $113,986 median income—38% above the state average. This isn't just a number; it's a signal of where capital, talent, and long-term stability are concentrating.
The real estate strategy must shift from chasing growth to engineering inclusion. Affluence is not a random outcome—it’s the result of decades of investment in schools, infrastructure, and civic institutions. The question isn’t how to get more rich people here, but how to make more ZIP codes like ZIP 29036.
This data comes directly from the ALEX Intelligence report: https://alex-companies.com/data/2026-10-08-columbia-sc-median-income-zcta-mkt
Top ZIP Codes by Median Household Income in the Midlands (2024) (ALEX Intelligence — 2026)
#1 ZIP 29036 <- this market
#2 ZIP 29072
#3 ZIP 29016
#4 ZIP 29063
#5 ZIP 29206
Top ZIP Codes by Median Household Income in South Carolina (2024) (ALEX Intelligence — 2026)
#1 ZIP 29036 <- this market
#2 ZIP 29072
#3 ZIP 29016
#4 ZIP 29063
#5 ZIP 29206
Source: https://alex-companies.com/data/2026-10-08-columbia-sc-median-income-zcta-mkt
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Real Estate Strategy & Intelligence Leader. Democratized Blue Ocean Strategist & Operator.
Diane Hart Alexander, MBA, MHA
Chair & CEO, ALEX Companies
Designated Broker, Alexander Tiffany Southwest, LLC dba ALEX.realestate, et.al.
Texas License #574877-B · Broker License #565194-BB
[email protected] · +1 713.591.9902
Source data: Source: U.S. Census Bureau, American Community Survey 5-Year Estimates, 2024 · ALEX Intelligence computation
Licensed by the Texas Real Estate Commission. Broker: Alexander Tiffany Southwest, LLC · License #565194-BB.
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Director, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov
Diane Hart Alexander, Chair & CEO, ALEX Companies · Designated Broker · #574877-B · George Arnold Alexander III, Director, ALEX Companies · Associate Broker · #574878-B
Texas Real Estate Commission Information About Brokerage Services · TREC Consumer Protection Notice · trec.texas.gov


